In 1980,the NOA released Radar Scope a game they hoped that would give them a great head start.It flopped which left Nintendo with 2,00 unsold Radar Scope game cases.To stay afloat the NOA needed a smash hit game and fast.Hiroshi Yamauchi the president of the CEO Nintendo ltd at the time,asked staff artist Shigera Miskamoto his own game board based on his own ideas.The result of it was the game titled"Donkey Kong"starring jumpman.
Soon,the NOA had to start planning for release in America,which included naming the characters.As the story goes they were mulling over what to name the jumpman when the landlord Mario Sagel demanded money for the overdue rent payment.After he left Nintendo had a new name for the jumpman:Mario.