Nintendo has become a household word around the globe, and its video games have become a multi-billion dollar industry. The creation of a single video game often takes several years of work for teams of game developers, artists, animators, musicians, motion capture artists and many others. It costs millions of dollars to develop, manufacture, market and distribute a single Nintendo video game. Unfortunately, Nintendo and its over 100 independent publishers and developers lose hundreds of millions of dollars per year to international pirates and counterfeiters.

Counterfeiting of Nintendo's video game products is a serious crime. For over 20 years, Nintendo has undertaken an aggressive worldwide campaign to stop the production and distribution of pirated video game products.